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Corporate Travel Trends for 2025: A Guide for Independent Hoteliers
The corporate travel landscape is evolving rapidly, and independent hotels are uniquely positioned to thrive. With business travellers increasingly valuing personalized experiences, sustainability, and flexibility, boutique properties have a competitive edge over...
Why Independent Hotels Should Invest in Paid Media to Increase Direct Reservations
Why Independent Hotels Should Invest in Paid Media to Increase Direct Reservations In today’s competitive hospitality landscape, independent hotels face unique challenges in boosting direct reservations, especially when competing with large hotel chains and online...
Managing Social Media Channels
Managing Social Media Channels Do you remember the good old days where communication was largely in person, via email or phone? How times have changed. According to Haworth Media, by 2025 millennials will make up the largest percentage of the global workforce, so...
Fundamentals of Hotel Website Design
Fundamentals of Hotel Website Design We have all heard the spiel of good website design and more often than not includes phrases such as clean design, clear messaging, ease of navigation, search engine optimisation, mobile responsiveness etc. These phrases are now...
