by | | Corporate Travel Trends, Hotel Marketing, Systems Solutions
The corporate travel landscape is evolving rapidly, and independent hotels are uniquely positioned to thrive. With business travellers increasingly valuing personalized experiences, sustainability, and flexibility, boutique properties have a competitive edge over...
by | | Central Reservations, Hotel Marketing
Why Independent Hotels Should Invest in Paid Media to Increase Direct Reservations In today’s competitive hospitality landscape, independent hotels face unique challenges in boosting direct reservations, especially when competing with large hotel chains and online...
by | | Revenue & Distribution
Here are five revenue management terms and acronyms that every hotel revenue analyst should know, including Rate Parity, RevPAR, GOPPAR, EBITDA and Total Revenue Management. 1. What is Rate Parity? Rate Parity is the practice of offering the same rate and terms for a...
